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Animal Feed and Nutrition · TA0067

Sales Manager – Territory Sales (Ruminant Feed & Nutrition) - Competitive, with performance-related bonus + vehicle + benefits

West MidlandsFull Time£60,001 - £80,000
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About the role

We are seeking an experienced and motivated Sales Manager to lead territory sales for a specialist ruminant feed and nutrition business. Covering the Stoke-on-Trent and wider Midlands region, this is a field-based position with a focus on building strong relationships directly with dairy, beef, and sheep producers.

The successful candidate will be responsible for driving sales of ruminant feed products, offering nutritional support, and identifying growth opportunities across the region.

Key Responsibilities

  • Develop and manage sales across the Stoke-on-Trent/Midlands territory
  • Promote a portfolio of ruminant-focused feed and nutritional products
  • Provide technical support and advice to livestock farmers, tailored to their system (dairy/beef/sheep)
  • Build and maintain relationships with farmers, vets, feed advisors, and distributors
  • Attend farm visits, regional shows, and agricultural events
  • Work with the technical and logistics teams to ensure excellent customer service
  • Track competitor activity, market trends, and contribute to sales strategy

What’s on Offer

  • Competitive salary (based on experience)
  • Uncapped commission
  • Company vehicle, phone, and expenses
  • Autonomy and support to grow a territory
  • Opportunity to work with a respected and forward-thinking ruminant nutrition business

Qualifications & experience

  • Proven sales experience within ruminant feed or livestock nutrition
  • Strong knowledge of ruminant production systems and on-farm nutrition
  • Commercially focused with excellent communication and relationship-building skills
  • Self-driven, organised, and capable of managing a sales territory independently
  • Full UK driving licence
  • Degree or diploma in Agriculture, Animal Science, or related field
  • Existing contacts within the local farming community (Staffordshire, Cheshire, Shropshire)
  • Experience in formulating or advising on ruminant rations

Candidate requirements

All applicants must hold a minimum of an NVQ Level 2, Scottish NVQ Level 2, or an equivalent qualification relevant to the role applied for. Candidates must also have the legal right to work in the UK or hold a valid visa permitting employment.

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